Birch Design Lab

Privacy

What we collect, and why.

The short version. This site measures its own traffic and lets you send us a message. Nothing more. We do not sell your data, and we never have.

Last updated August 19, 2026.

Analytics

We use Google Analytics to understand how many people visit, which pages they read, and roughly where in the world they are. It tells us whether the work is landing, not who you are.

Before any of this runs, we ask. The first time you visit you see a short banner. Accept and analytics runs. Decline and it does not, and nothing about your visit is measured. To change your mind later, clear this site's cookies and the banner comes back.

Google Analytics sets cookies in your browser and collects standard usage data. The pages you view, your approximate location from your IP address, and your device and browser type. This data goes to Google and is subject to Google's own privacy terms. It loads lightly, so it never slows down your visit.

The simplest way to opt out is the banner: choose decline. Beyond that, most browsers let you block or clear cookies, and Google offers a browser add-on that turns off Google Analytics everywhere. If your browser sends a Do Not Track signal, we would rather you know Google Analytics does not currently honor it, so the banner and browser controls are the reliable route.

When you contact us

If you send a message through the contact form, we receive what you type. Your name, your email address, and the details of your message. We use it to reply to you and to talk through your project. That is all.

We do not add you to a mailing list, and we do not pass your message to anyone else. It sits in our inbox like any other email.

Who we share it with

The two services above are the only third parties involved. Google, for analytics. And the email provider that carries your message to our inbox. This site is hosted on Cloudflare, which processes requests to serve the pages to you. We do not sell, rent, or trade any of it.

How long we keep it

Analytics data is held by Google under the retention period set on our account and Google's own policies. Messages you send us stay in our inbox for as long as we are in touch about your project, and are cleared out when they are no longer needed.

Reaching us

Questions about any of this, or a request to see or delete what we hold, go to hello@birchdesignlab.com. A real person reads it.